Saturday 18 May 2013

Logos-a-gogo

Today I created the Pinking Shears logo and favourites icon. I used Word Art and the drawing toolbar in Microsoft Word. Lots of people pooh-pooh Word's graphical capabilities and it does have its limitations, of course, but once you've learned how to use them, there's a great deal of flexibility. I've been a fan of the drawing toolbar of Word since the first time I played with it (which, if I recall correctly, was in the 1990s with MS Word version 2!)

The pinked effect is a lot of small triangles, lined up together and grouped, then rotated as a group with the free rotate tool. The words Pinking and Shears are separate Word Art items. I played around quite a bit with different colours and shades, different shape of Word Art. In fact, the only constants were that I wanted to use my two favourite fonts, Calibri and Cambria and that I wanted the teal-and-orange combination. I had originally rejected the idea of using pink in the design when it was suggested by my partner this morning, but as is often the case, I soon realised she was right.

Once I had something I liked, I did a print preview and used Snag It to grab exactly the part of the screen that I liked, and convert it into a png format file.